 Welcome To The Searchstreamby Steve Caming
Keeping up with the always evolving technologies and techniques of the Search Engine Optimization industry requires both a purpose driven focus and a visionary streak. It is an environment without a status quo and with very little that resembles standard operating procedure. To be sure, there are now structured search marketing methods with established returns to serve the very tangible needs of the business community. But, in an industry only recently evolved from the tech-equivalent of primordial soup, it's still amazing to see how quickly corporate America has embraced this new barbarian at the gate.
<<Read More>> |  | Quote of the Week
"If you come to a fork in the road, take it."
-Yogi Berra
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Protect Your Brand With SEO Research By Paul J. Bruemmer, TrademarkSEO.com
In today's competitive environment, many advertisers resort to using competitor trademark names as keywords in paid-search advertising. These trademark names appear in the search engine results pages for Google, Yahoo! and affiliates and partners when you buy Google AdWords or Overture Precision Match sponsored listings. Therefore, it's possible for your competitors to drive substantial traffic to their web sites by virtue of your trademark name, using your reputation to attract visitors.
<<Read More>> | |  Words To The Wise: Creative Methods for Adding Text Content to Your Websiteby Alex Bennert
February 16, 2006
Words are the food search engine spider bots love to gobble. There are two strategies you can use to develop content for your site. One is to create your own and the other is to acquire content.
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